Michael Neuendorff, Certified Guerrilla Marketing Coach talks about tip #1 - online mailing lists. www.buildandbalance.com 533 Airport Blvd., Ste. 400 Burlingame CA 94010 United States Transcript Hi! This is Michael Neuendorff, certified Guerilla Marketing Coach. I want to talk with you about Guerilla Marketing Weapon #1 and that's online mailing list. Do you have a list of people who are interested in learning more about your business? Do you have a list of people who want to receive email from you on a consistent basis? Do you know how inexpensive it is to pull something like this together and how powerful it can be for your business? If you don't yet have an online mailing list, I recommend that you start now. Add it to your website and add a little bonus for people that join your online mailing list so they receive something from you right away. You'll start small but eventually your list will grow and as it grows to be larger and larger, you'll find this to be a more and more effective means to market your business to a ready and willing audience. That's online mailing list. If you'd like the list of 101 Guerilla Marketing Weapons from me, join my online mailing list at my website, BuildandBalance.com and I'll send it right to you. Thank you.